Joske Cosmetics - Shopify Website Design
A professional and strategic website designed on Shopify for a New Zealand-made cosmetics company, enhancing credibility, client engagement, and lead generation.
Client
Joske Cosmetics
Service
Shopify Website Design
Date
October 2025
Project Overview
I designed and built the Shopify website for Joske Cosmetics, the only prostaglandin-free lash growth serum brand made in New Zealand. My focus was on creating a clean, modern, and conversion-focused store that clearly communicates trust and product benefits.
Outcome
A polished, easy-to-navigate Shopify store that positions Joske Cosmetics as a premium NZ beauty brand and provides a strong foundation for growth.
Key Highlights
Designed the full UI/UX and customised the Dawn theme
Built a clear, mobile-first layout highlighting the hero product
Created a high-converting product page with benefits, and before/after content
Set up branding elements, typography, and structure for future product expansion
Implemented launch countdown, bundle logic, and SEO-friendly content
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